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TV's View of Black and White: TV Sold on Buying Power of Minorities. / (Record no. 34492)

000 -LEADER
fixed length control field 01592cam a2200265 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150716091051.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021119s xx 000 0 eng
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 1522-3248;
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number AC1.S5
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 050
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Long, Tom.
245 10 - TITLE STATEMENT
Title TV's View of Black and White: TV Sold on Buying Power of Minorities. /
Statement of responsibility, etc. Tom Long.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Detroit News,
Date of publication, distribution, etc. 2002.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title SIRS Enduring Issues 2003.
Number of part/section of a work Article 26.
Name of part/section of a work Human Relations,
International Standard Serial Number 1522-3248;
500 ## - GENERAL NOTE
General note Articles Contained in SIRS Enduring Issues 2003.
500 ## - GENERAL NOTE
General note Originally Published: TV's View of Black and White: TV Sold on Buying Power of Minorities, April 14, 2002; pp. n.p..
520 ## - SUMMARY, ETC.
Summary, etc. "Money was the biggest factor behind the drop in African-American TV shows as the 1990s ended. And money will likely be the reason you'll see more African Americans and other minorities with shows in the future....Now the networks realize they have to find shows that appeal to everyone, regardless of ethnic background. The minority population is growing annually and advertisers want shows that are all-inclusive." (DETROIT NEWS) This article reveals how a growing audience of different ethnic groups is driving television networks to better represent minorities in shows.
599 ## -
-- Records created from non-MARC resource.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element African Americans on television.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Minorities on television.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Minority television viewers.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television advertising.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SIRS Publishing, Inc.
Title of a work SIRS Enduring Issues 2003.
Name of part/section of a work Human Relations.,
International Standard Serial Number 1522-3248.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Koha item type Lost status Damaged status Withdrawn status Current Location Full call number
2015-07-162015-07-16High School - old - to delete 2003-06-09Books   High School - old - to deleteREF SIRS 2003 Hum26

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