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Rise in Drug Advertising Has Critics Crying Foul. / John Dorschner.

by Dorschner, John; SIRS Publishing, Inc.
Material type: materialTypeLabelBookSeries: SIRS Enduring Issues 2003Article 70Business. Publisher: KRT News Service Archives, 2002ISSN: 1522-3191;.Subject(s): Advertising -- Drugs | Deceptive advertising | Pharmaceutical ethics | Pharmaceutical industry | Prescription drugsDDC classification: 050 Summary: "Television and print advertising aimed directly at consumers is soaring. So is America's spending on drugs--so much so that it is becoming a huge burden for senior citizens and those without insurance." (MIAMI HERALD) This article suggests that "ads are persuading Americans to buy drugs they don't need and are driving up the costs of an overburdened healthcare system.".
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REF SIRS 2003 Bus70 (Browse shelf) Available

Articles Contained in SIRS Enduring Issues 2003.

Originally Published: Rise in Drug Advertising Has Critics Crying Foul, April 14, 2002; pp. 1A-2A.

"Television and print advertising aimed directly at consumers is soaring. So is America's spending on drugs--so much so that it is becoming a huge burden for senior citizens and those without insurance." (MIAMI HERALD) This article suggests that "ads are persuading Americans to buy drugs they don't need and are driving up the costs of an overburdened healthcare system.".

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