Is Kiefer Sutherland Trying to Sell You Something?. Lianne George.
by George, Lianne; ProQuest Information and Learning Company.
Series: SIRS Enduring Issues 2006Article 66Business. Publisher: Maclean's, 2005ISSN: 1522-3191;.Subject(s): Brand name products | Internet advertising | Personal TV devices | Motion picture product placement | Product placement in television programs | Reality television programs | Television advertisingDDC classification: 050 Summary: "On many hit shows the line between story and commercial has vanished." (MACLEAN'S) The article discusses product placement marketing techniques and reveals "how embedded ads are changing what--and how--we watch" our favorite television shows.| Item type | Current location | Call number | Status | Date due |
|---|---|---|---|---|
Books
|
High School - old - to delete | REF SIRS 2006 Business Article 66 (Browse shelf) | Available |
Articles Contained in SIRS Enduring Issues 2006.
Originally Published: Is Kiefer Sutherland Trying to Sell You Something?, Feb. 21, 2005; pp. 30-36.
"On many hit shows the line between story and commercial has vanished." (MACLEAN'S) The article discusses product placement marketing techniques and reveals "how embedded ads are changing what--and how--we watch" our favorite television shows.
Records created from non-MARC resource.
There are no comments for this item.