Belkin, Lisa. <br/><br/>
Prime-Time Pushers. / 
Lisa Belkin. 
 -  Mother Jones,  2001. 
 - SIRS Enduring Issues 2002.  Article 5.  Health,  1522-323X; .
<br/><br/> Articles Contained in SIRS Enduring Issues 2002.  Originally Published: Prime-Time Pushers, March/April 2001; pp. 30-37. 
<br/><br/> "Television ads for prescription drugs, which were all but outlawed as recently as four years ago [1997], are now taking over your TV set....The rush to the airwaves was triggered by the U.S. Food and Drug Administration [FDA], which, until four years ago, had required that manufacturers include nearly all of the consumer warning label in any pitch--something possible in a magazine advertisement, but prohibitive in a 30-second television spot." (MOTHER JONES) This article explains how the FDA's regulation changes have sparked an increase in prescription drug sales and speculates how consumer knowledge affects the doctor-patient relationship. 
<br/><br/><label>ISSN: </label>1522-323X; 
<br/><br/><label>Subjects--Corporate Names: </label><br/>United States. Food and Drug Administration. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Drugs.<br/>Deceptive advertising.<br/>Drugs--Side effects.<br/>Pharmaceutical ethics.<br/>Pharmaceutical industry.<br/>Physician and patient.<br/>Prescription drugs.<br/>Television advertising.
<br/><br/><label>LC Class. No.: </label>AC1.S5 
<br/><br/><label>Dewey Class. No.: </label>050