Articles Contained in SIRS Enduring Issues 2003. Originally Published: Bottomless Pitchers, May 21, 2002; pp. n.p..
"Alcohol advertising has long been a fixture on campuses. Still, it is coming in for more scrutiny. With stubbornly high levels of student alcohol abuse, demand is growing for restrictions on alcohol pitches to college students and for more research into their effects." (CHRISTIAN SCIENCE MONITOR) This article maintains that an abundance of advertisements on college campuses trigger binge-drinking among students and reveals that "alcohol-abuse prevention efforts over the past decade have not even dented the solid 40-plus percentage rate of college students who 'binge-drink,' or drink to get drunk.".
1522-323X;
Advertising--Beer. Binge drinking. College students--Alcohol use. Spring break. Universities and colleges.