Bayot, Jennifer,

Banks Offer Sweeteners to Paying Bills Online. Jennifer Bayot. - New York Times, 2003. - SIRS Enduring Issues 2004. Article 25, Business, 1522-3191; .

Articles Contained in SIRS Enduring Issues 2004. Originally Published: Banks Offer Sweeteners to Paying Bills Online, April 21, 2003; pp. C1+.

"The nation's biggest banks are so eager for people to use their Web sites that some are now offering customers big bonuses or other perks for signing up to make online payments. Several are putting on sweepstakes for customers, with prizes like sport utility vehicles." (NEW YORK TIMES) This article discusses the growing popularity of online banking and bill-paying.

1522-3191;


Banks and banking--Customer services
Electronic funds transfers
Incentive awards
Internet banking
Payment of accounts
User charges

AC1.S5

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