Lott, Jeremy, <br/><br/>
Jesus Sells. 
Jeremy Lott. 
 -  Reason,  2003. 
 - SIRS Enduring Issues 2004.  Article 23,  Institutions,  1522-3256; .
<br/><br/> Articles Contained in SIRS Enduring Issues 2004.  Originally Published: Jesus Sells, Feb. 2003; pp. 40-47. 
<br/><br/> "The Christian cultural industry...is fixed enough to support a religious group identity for millions of people but fluid enough to accommodate myriad arguments and interpretations. And it gives this minority group the ability to make the wider culture take it seriously--to punch above its weight in the market contest it has entered." (REASON) The author examines the huge market for Christian merchandise and discusses why "not everybody is happy with the shape and success of the modern Christian culture industry and its growing crossover appeal." 
<br/><br/><label>ISSN: </label>1522-3256; 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Christian literature<br/>Christianity and culture<br/>Commercial products<br/>Evangelicalism<br/>Merchandising<br/>Religious articles
<br/><br/><label>LC Class. No.: </label>AC1.S5 
<br/><br/><label>Dewey Class. No.: </label>050