Frisch, Carlienne. <br/><br/>
Hearing the pitch :  evaluating all kinds of advertising / 
[by] Carlienne Frisch. 
 - New York :  Rosen,  1994. 
 - 48 p. :  ill. (some col.) ;  25 cm. 
 - The Lifeskills library .
<br/><br/>Includes bibliographical references and index. 
<br/><br/> An introduction to advertising, including types of media used in advertising and how to evaluate ads. 
<br/><br/> 7.  7-A. 
<br/><br/><label>ISBN: </label>0823916944 
<br/><br/><label>LCCN: </label>93046200 /AC 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Juvenile literature.<br/>Advertising.<br/>Propaganda.<br/>Business.
<br/><br/><label>LC Class. No.: </label>HF5821  / .F73 1994 
<br/><br/><label>Dewey Class. No.: </label>659.1