O'Barr, William M.

Culture and the ad : exploring otherness in the world of advertising / William M. O'Barr. - Boulder, CO : Westview Press, c1994. - xi, 212 p. : ill. ; 26 cm. - Institutional structures of feeling. .

Includes bibliographical references and index.

0813321964 (cloth) 0813321972 (paper)

93044451


Minorities in advertising--History.--United States
Mass media and race relations--History.--United States
Advertising--Social aspects--History.--United States

HF5813.U6 / O2 1994

659.1