000			01814 a2200301 4500
008			050125s xx 000 0 eng
022			_a1522-3256;
050			_aAC1.S5
082			_a050
100			_aRichard, Alan,
245		0	_aRural Schools Market Selves to Survive. _cAlan Richard.
260			_bEducation Week, _c2004.
440			_aSIRS Enduring Issues 2005. _nArticle 18, _pInstitutions, _x1522-3256;
500			_aArticles Contained in SIRS Enduring Issues 2005.
500			_aOriginally Published: Rural Schools Market Selves to Survive, June 9, 2004; pp. 1+.
520			_a"The Old West-style 'Wanted' posters are the first clue this village [McCool Junction, Nebraska] is recruiting students from the surrounding area to keep its K-12 public school open. There are also the commercials before movies such as 'The Passion of the Christ' at the downtown theater in nearby York, Neb....In rural parts of the nation, plenty of McCool Junctions are taking creative steps to lure new students to local schools in their quests to keep those schools open and their communities intact. Such drastic measures follow years of state budget cuts or modest hikes in state aid, along with dropping enrollments in some rural areas." (EDUCATION WEEK) This article examines some of the creative methods rural school districts are using to attract students and keep their schools open.
599			_aRecords created from non-MARC resource.
650			_aAdvertising _xSchools
650			_aAmish
650			_aEducation _xFinance
650			_aMarketing
651			_aNebraska
650			_aRural schools
650			_aSchool enrollment
650			_aStudents _xRecruiting
710			_aProQuest Information and Learning Company _tSIRS Enduring Issues 2005, _pInstitutions. _x1522-3256;
942			_c UKN
999			_c36645 _d36645