I'd Like to Buy the World a Shelf-Stable Children's Lactic Drink. / Seth Stevenson.
by Stevenson, Seth; SIRS Publishing, Inc.
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REF SIRS 2003 Bus66 NHTSA Forfeits Oversight Role. / | REF SIRS 2003 Bus66 Courts Increasingly Deciding Auto Safety Questions. / | REF SIRS 2003 Bus66 Highway Safety Agency Needs More Resources, More Authority. / | REF SIRS 2003 Bus67 I'd Like to Buy the World a Shelf-Stable Children's Lactic Drink. / | REF SIRS 2003 Bus69 Inconspicuous Consumption. / | REF SIRS 2003 Bus7 Hello WTO. / | REF SIRS 2003 Bus70 Rise in Drug Advertising Has Critics Crying Foul. / |
Articles Contained in SIRS Enduring Issues 2003.
Originally Published: I'd Like to Buy the World a Shelf-Stable Children's Lactic Drink, March 10, 2002; pp. 38-43.
"Once upon a time, and for most of its history, the name Coca-Cola referred to just one product. We know that product now as Coke Classic. Invented in Atlanta in 1886, this soft drink quickly conquered all of America." (NEW YORK TIMES MAGAZINE) This article studies Coca-Cola's history and its market shares throughout the world. The author looks at the global recognition of this product and its subsidies.
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