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Rural Schools Market Selves to Survive. Alan Richard.

by Richard, Alan; ProQuest Information and Learning Company.
Series: SIRS Enduring Issues 2005Article 18Institutions. Publisher: Education Week, 2004ISSN: 1522-3256;.Subject(s): Advertising -- Schools | Amish | Education -- Finance | Marketing | Nebraska | Rural schools | School enrollment | Students -- RecruitingDDC classification: 050 Summary: "The Old West-style 'Wanted' posters are the first clue this village [McCool Junction, Nebraska] is recruiting students from the surrounding area to keep its K-12 public school open. There are also the commercials before movies such as 'The Passion of the Christ' at the downtown theater in nearby York, Neb....In rural parts of the nation, plenty of McCool Junctions are taking creative steps to lure new students to local schools in their quests to keep those schools open and their communities intact. Such drastic measures follow years of state budget cuts or modest hikes in state aid, along with dropping enrollments in some rural areas." (EDUCATION WEEK) This article examines some of the creative methods rural school districts are using to attract students and keep their schools open.
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REF SIRS 2005 Institutions Article 18 (Browse shelf) Available

Articles Contained in SIRS Enduring Issues 2005.

Originally Published: Rural Schools Market Selves to Survive, June 9, 2004; pp. 1+.

"The Old West-style 'Wanted' posters are the first clue this village [McCool Junction, Nebraska] is recruiting students from the surrounding area to keep its K-12 public school open. There are also the commercials before movies such as 'The Passion of the Christ' at the downtown theater in nearby York, Neb....In rural parts of the nation, plenty of McCool Junctions are taking creative steps to lure new students to local schools in their quests to keep those schools open and their communities intact. Such drastic measures follow years of state budget cuts or modest hikes in state aid, along with dropping enrollments in some rural areas." (EDUCATION WEEK) This article examines some of the creative methods rural school districts are using to attract students and keep their schools open.

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