Swagland. David Weddle.
by Weddle, David; ProQuest Information and Learning Company.
Series: SIRS Enduring Issues 2006Article 5Human Relations. Publisher: Los Angeles Times, 2005ISSN: 1522-3248;.Subject(s): Ethical relativism | Free material | Gifts | Journalistic ethics | JournalistsDDC classification: 050 Summary: "Swagland. It's not a mythical over-the-rainbow realm, an Eastern European country, a theme park. You might call it a state of mind, a wondrous alternate universe concocted by publicists, funded by corporations eager for media coverage of their wares and frequented by journalists who have cast off concerns about conflicts of interest and embraced a new creed of conspicuous consumption." (LOS ANGELES TIMES) This article examines the growing use of swag, or freebies handed out to journalists by publicists aiming to promote their product, and how some "ethicists argue that the proliferation of swag has undercut the integrity of the press, blurred the lines between advertising and editorial and encouraged some publications to mislead their readership."| Item type | Current location | Call number | Status | Date due |
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| REF SIRS 2006 Human Relations Article 48 Ancient Evil, Modern Face: The Fight Against Human Trafficking. | REF SIRS 2006 Human Relations Article 48 Trafficking Modern-Day Slavery. | REF SIRS 2006 Human Relations Article 49 Achieving International Justice. | REF SIRS 2006 Human Relations Article 5 Swagland. | REF SIRS 2006 Human Relations Article 50 Darfur and the Genocide Debate. | REF SIRS 2006 Human Relations Article 51 Outsourcing Torture. | REF SIRS 2006 Human Relations Article 52 Mother Faces Practice That Leaves Women Physically, Mentally Scarred. |
Articles Contained in SIRS Enduring Issues 2006.
Originally Published: Swagland, Jan. 16, 2005; pp. mag. sec. 14+.
"Swagland. It's not a mythical over-the-rainbow realm, an Eastern European country, a theme park. You might call it a state of mind, a wondrous alternate universe concocted by publicists, funded by corporations eager for media coverage of their wares and frequented by journalists who have cast off concerns about conflicts of interest and embraced a new creed of conspicuous consumption." (LOS ANGELES TIMES) This article examines the growing use of swag, or freebies handed out to journalists by publicists aiming to promote their product, and how some "ethicists argue that the proliferation of swag has undercut the integrity of the press, blurred the lines between advertising and editorial and encouraged some publications to mislead their readership."
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